Finding Ferdinand

What we love about this beauty brand lookbook example

The Finding Ferdinand lookbook captures the brand’s artistry and individuality through a clean, editorial design that feels both aspirational and approachable. Printed on uncoated stock, it offers a soft, tactile finish that complements the natural tones of the photography while keeping type crisp and readable.

Full-page portraits and bold typographic spreads create strong visual moments, while the saddle-stitch binding allows the booklet to lay flat for immersive viewing. The layout moves fluidly between brand storytelling, product showcases, and conceptual imagery, making it ideal for high-end beauty marketing.

At Thomas Group Printing, we help brands craft lookbooks that elevate their identity, selecting paper, finishes, and layouts that reflect their vision while producing a premium piece that stands out in competitive markets.