What is Foil Printing/Stamping and Why Use It?

Understanding Foil Printing Foil printing can make the difference between an ordinary project and a professional-looking, creative asset for your brand or company. Foil printing, also known as foil stamping or hot foil stamping, is a process that adds class and sophistication to multiple types of projects. This specialty printing process uses heat, pressure, and foil […]
Four Color Process Vs Spot Printing

Why Choose Four Color Process Printing? If your project requires color, then it will most likely either require a four color or spot printing process. As the name implies, four color printing utilizes four colors – Cyan, Magenta, Yellow, and Black – that are applied in different concentrations on the paper. This is also known […]
Why Choose Print

What is Print Media? In today’s technological revolution, it seems like everything – from ads to books and everything in between – is now online. But what about print? Print media, also known as print-based media, is commonly recognized as written or pictorial communication that is produced mechanically or electronically. Printing, photocopying, and digital machinery […]
Professional Printing and the Environment

Eco-Friendly Printing Choices There has been an increased focus on climate change and the environment as global warming continues to be an important topic for many customers. As more people push for the country to make better environmental choices, professional printing often comes into the spotlight as a potentially wasteful industry. It’s a common misconception […]
How Coating and Finishing Can Enhance a Print Job

What are the Different Types of Coating/Finishing and Why Use Them When it comes to all the details of your print job, it can be easy to overlook coating and finishing options. Do you want your project to have a glossy appearance or more of a refined sheen? Although coating and finishing may sound the […]
Different Types of Paper and Their Effect on Print Jobs

Why It’s Important to Choose the Right Paper While most of the paper we deal with on an everyday basis seems straightforward, paper types are much more complicated and important during professional print jobs. Did you know that the color of your project, how long it takes for your project to dry after printing, how […]
Types of Folds for Brochures, Pamphlets, and Folders

Finding the Right Fold It can be a common misconception that when it comes to brochures, pamphlets, and folders, the type of fold you use doesn’t really matter. But choosing the right fold for your project can make the difference in fully engaging your customers and getting your messaging across. Having an idea of how you […]
Offset Printing: How Does it Work and How Does it Affect Turnaround Times?

Why Offset Printing is Different One common misconception about printing is that it’s always as simple as clicking “print” on a computer and having a neat stack of paper fresh from the printer minutes later. To get the best details, colors, and results, many professional printing jobs take a little longer to set up and […]
How to Effectively Communicate With Your Printer

Working with a commercial printer always takes some back-and-forth communication about the details of a print job, but you can save both yourself and the printer lots of time and confusion if you brush up on what you’ll need to know ahead of time. Print jobs, whether bound or unbound (we’ll get into more specifics […]
How is Paper Weight Measured? How to Choose the Right Paper Weight for your Project

When it comes to your branding materials, every detail counts – including paper weight. This design choice shapes how your brand is perceived from the moment someone touches your printed content. The right paper weight transforms simple printed material into a powerful communication tool, conveying a tactile experience of your messaging. Consider the impression left […]